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"Companies can now raise capital more easily, transparently and interactively than making a public offering of shares or running a private seed through friends. People in the crowd will have the potential for financial returns."

Equity crowdfunding licence approved

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Nike Lebron Soldier 10 Black

The platforms have the potential to build a secondary market, where investors could trade equity in projects, but neither planned to immediately offer that service.

The licensing is part of the regulator's expanded brief to bolster New Zealand's Nike Lebron Soldier 10 Black capital markets but the new platforms do carry risks for lenders.

Nike Lebron Soldier 10 Black

Nike Lebron Soldier 10 Black

"The FMA is satisfied that both PledgeMe and Snowball Effect have met the criteria for a licence and have demonstrated how they'll meet the minimum standards set out in our licensing guide," Elaine Campbell, director of compliance, said in a statement.

into effect on April 1, providing a regime where projects can raise a maximum of $NZ2 million ($A1.86 million) offering equity through crowd sourcing platforms.

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mid August and had ticked past 1,000 registered investors.

in two weeks time. The crowd funder has already raised $NZ2.5m over the past two years through reward based crowd funding through a 40,000 crowd.

The first peer to peer lending licence, which matches lenders with borrowers with a $NZ2m cap on the amount allowed to be borrowed, was awarded to Harmoney earlier in July. The Auckland based online lender only offers personal loans, and grades interest on the credit risk of the borrower.

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PledgeMe will launch its first equity based campaigns Nike Kyrie 1 Wolf Grey Buy

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Much of the licensing process has been ensuring platforms in both equity crowd funding and peer to peer lending, also introduced under the legislation, inform investors of the risks and the regulator will continue to monitor businesses' compliance with their licences.

WELLINGTON BASED PledgeMe and Auckland based Snowball Effect gained licences under the new Financial Markets Conduct Act, which came Nike Metcon 1 Shoes

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